SENIOR PROJECT AT AUBURN UNIVERSITY
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Brand Identity / Stationery Suite / Magazine Design / Packaging / Print Design / UX & UI
Revamp
Holistic lifestyle for everyone.
Revamp is a fictitious holistic lifestyle company founded by Frankie and Joseph Beahm. After many years of a sedentary lifestyle, the Beahm’s embarked on a weight-loss journey that forever changed their lives. Frankie discovered the toughest part of a healthy lifestyle is simply getting started.
Revamp’s customized membership allows its clients to receive products and services that fit their personal lifestyle needs. The energetic aesthetic, bright photography, and bold typography breaking the grid symbolizes a user’s own journey of breaking our of his/her comfort-zone and enjoying an active. holistic lifestyle.
Created while attending auburn university
01.
The brand.
Revamp’s colorful palette reflects the high energy one receives when grounded with nature and staying active.
The bold display fonts pack a punch, but is balanced by a delicate serif and quirky hand-written scripts.
Revamp’s imagery is themed with joy, motion, and balance.
02.
Packaging & Print.
Customers would receive a monthly subscription box filled with goodies such as work-out gear, protein powder, and the newest issue of Revamp’s magazine. Each magazine is carefully crafted with thoughtful workouts, healthy tips, and delicious tear-out recipes.